Providence St. Joseph Health to rebrand its Catholic facilities

December 1, 2019

Providence St. Joseph Health is rebranding itself as Providence starting next year. The new brand will use the St. Joseph Health cross in the logo.

ProvidenceStJosephThe health system based in Renton, Wash., said the name change will start rolling out in June at its operations in Southern California. The complete transition for the 51-hospital system could take up to three years elsewhere in California and at its operations in Alaska, Montana, New Mexico, Oregon, Texas and Washington state.

The two nonprofit Catholic systems — Providence Health & Services and St. Joseph Health — came together in 2016. The new brand "reflects the heritages and Catholic identity of both organizations while making it easier for patients, families and consumers to identify the comprehensive network of care offered by the combined health system," Providence St. Joseph Health said in a press release.

The new brand will appear with the legacy name of each hospital on buildings and signage. The name change will not affect the leadership or staffing within the ministries, the system said.

The non-Catholic partners that are part of the current Providence St. Joseph Health network, such as Swedish Health Services in Seattle, will retain their current brands.

 

 

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