These themes and messages are from the Public Perception Project, a Catholic health ministry initiative to develop effective ways to communicate about Catholic health care organizations and the work they do.
Category: Quality
Theme: Advanced technology. Highly trained staff. Compassionate service. This is how Catholic health care delivers quality.
Message points:
- We combine advanced technology and innovative treatment with a caring tradition.
- Doctors and other health professionals come to our (teaching) hospital(s) to learn and practice sophisticated medical treatments with compassionate care.
- We are dedicated to providing personal attention and care to every person, every step of the way.
Category: Compassion
Theme: Caring for each person — body, mind and spirit — with respect and dignity. We listen. We explain. We serve with compassion.
Message Points:
- Compassion is the foundation of all that we do.
- Patients and their families are people first and are treated with compassion, dignity, and respect.
- We attend to the needs of the whole person… healing body, mind, and spirit.
- We provide care that embraces a human touch.
- We are here when you need us the most.
Category: Vision
Theme: We work to improve the health status of communities we serve and are committed to health care access for everyone.
Message Points:
- We welcome and respect people of all beliefs and traditions.
- We partner with communities we serve to improve the health and quality of life for everyone.
- As a part of improving the health of communities, we work to address the needs of those without access to health care.
Category: Mission
Theme: Reflecting God's love, we are devoted to healing and providing hope.
Message Points:
- God's love inspires our care for the whole person... body, mind, and spirit.
- We offer an environment where healing and hope can flourish.
- We cherish our tradition of service and caring.